Last updated: 6th September 2023
Please read this Privacy Policy carefully. If you use this website, or sign up to the Yolk newsletter, you will be regarded as having read and accepted this Privacy Policy. If you don’t wish to be bound by what you read below, you shouldn’t use this website or sign up for our services.
Yolk.news (Yolk) is owned and operated by Ostrich X Ltd. Ostrich X Ltd is registered in England and Wales at 1.15 The Record Hall, 16-16A Baldwins Gardens, London, EC1N 7RJ, UK. Our company number is 13774574 and our UK Data Protection registration number is ZB287263.
Our Data Protection contact is Richard Foister who can be contacted by email at rich@yolk.news.
In this policy, when we use the term “personal data” we mean any information relating to an identified or identifiable human being. (An “identifiable” person is one who can be identified, directly or indirectly, for example, by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, biometric, mental, economic, cultural or social identity of that person.)
If you sign up for the Yolk email we will store your email address. We use this information to send you the Yolk newsletter.
You can unsubscribe from email communications at any time by clicking the unsubscribe link in each email or by contacting us by email. You can also request that we delete your user account by email, and we will process all such requests within 7 days.
We process your user account data to provide you with the Yolk email newsletter service (lawful basis: contract) and to be able to send you relevant content (lawful basis: legitimate interests).
We track interactions of visitors on our website and with our email newsletter. For example, pages visited or links clicked in the email.
We process this data to understand how visitors and users interact with our website so that we can improve our services.
Please note that we do not alter our website's data collection and use practices when we see a Do Not Track signal from your browser.
The lawful basis for processing user interaction data is legitimate interests to be able to improve our services and make better business decisions.
We use Google Analytics, to help us understand how our customers use our website. You can read more about how Google uses your personal data here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout).
We will always take appropriate technical and organisational measures to protect personal data against accidental or unlawful destruction or accidental loss, alteration, unauthorised disclosure or access, in particular where the processing involves the transmission of data over a network, and against all other unlawful forms of processing (including taking reasonable steps to ensure the reliability of employees who have access to personal data). Our employees may only process personal data in accordance with this privacy policy, and any employee who breaches this privacy policy may be subject to disciplinary action, up to and including dismissal.
We have put in place internal procedures to deal with any suspected data security breach and will notify you and any applicable regulator of a suspected breach where we are legally required to do so.
We are committed to only keeping personal data while it is being used. If you request that we delete your account, or update the email address, we will process all such requests within 7 days. You can make deletion requests by contacting us at rich@yolk.news.
You can unsubscribe from email communication at any time by clicking the unsubscribe link included in all of our email marketing communications.
If we use a third party data processor to process personal data on our behalf we will obtain contractual commitments to safeguard the security of the personal data to ensure that the third party only acts on our instructions when using that personal data and that the third party has in place appropriate technical and organisational security measures to safeguard the personal data.
We may transfer certain personal data that we hold on individuals living in the UK to a country outside the UK, provided that one of the following conditions applies:
Subject to the requirements set out above, the personal data we hold may also be processed by individuals operating outside the UK who work for us or for one of our suppliers. Those individuals may be engaged in, among other things, the fulfilment of contracts with the relevant individual, the processing of payment details and the provision of support services.
Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:
We may also share personal data we hold with selected third parties for the purposes set out below. We do not allow our third-party service providers to use your personal data for their own purposes; we only permit them to process your personal data for specified purposes and in accordance with our instructions.
When we use the term “third party”, we mean any entity who is not the Company, including third party service providers, contractors and designated agents. The following third party service providers may process personal data for the following purposes:
If we sell or buy any business or assets, or sell the Company, we may disclose your personal data to the prospective seller or buyer of such business or assets. We may also disclose personal data we hold to third parties if we are under a duty to disclose or share an individual’s personal data in order to comply with any legal obligation, or in order to enforce or apply any contract with that individual or other agreements; or to protect our rights, property, or safety of our employees, customers or others. This includes exchanging personal data with other companies and organisations for the purposes of fraud protection and credit risk reduction.
Yolk uses cookies within your browser, in order to give you the best possible experience while using our services. Cookies and similar technologies are used to store pieces of information on your computer or mobile device when you visit a website or use an app.
You can read our cookie policy for more information.
You have the right to access, rectify, erase, restrict, and object to our use of your data. You can also request a portable version of your data. Email us to request any of these rights.
You can unsubscribe from email communications at any time by clicking the unsubscribe link in each email or by contacting us by email.
You have the right to make a complaint at any time to the Information Commissioner's Office, the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the Information Commissioner's Office, so please contact us in the first instance.
We reserve the right to change this policy at any time. Where appropriate, we will notify individuals of those changes by post or email. Each time you enter or use our website, you agree that the privacy policy current at that time shall apply to all information we hold about you.
It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
Questions, comments and requests regarding this privacy policy are welcomed and should be addressed to rich@yolk.news.
© Ostrich X Ltd 2024